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Showing posts with label local business. Show all posts
Showing posts with label local business. Show all posts

Monday, July 6, 2015

Introducing Unlimited Business Strategies, Inc

Did you know that many new businesses fail within three years of opening? The people behind Unlimited Business Strategies, Inc know this very well. In fact, it's what motivated them to start their own business, with the goal of helping business owners build credit and have better access to the necessary capital to sustain and grow a new venture.

The company's motto is "Where Business Credit & Capital Meet." Their activities are twofold. On the one hand, they can help businesses find creative funding options so that the businesses can afford to grow. On the other hand, they also help businesses build a stronger business credit profile, which in turn opens more funding and credit options.

By helping businesses access the funding they need to stay in business, Unlimited Business Strategies sees results on a larger scale that goes beyond the specific companies they work with. This is because when they help an individual business, they help the community, too, by bringing more job opportunities to that community and also infusing more money into the local economy.

The people at Unlimited Business Strategies also have a strong commitment to customer satisfaction and will work with each individual business owner to find the best solutions for their individual short-term and/or long-term needs. If you don't have great personal credit, you may think you won't qualify for business credit, but it really is worth the time to work with professionals and see what funding options are available to you both now and in the future once you build your business credit.

To learn more, visit http://www.unlimitedstrategies.net.

Saturday, November 29, 2014

Introducing TaskDepot, a Source for Home Services

Do you have some work you need done around your house? It can be hard to find a solid recommendation from friends, and it can take a long time to sort through online reviews, company websites, and so on. To that end, the website https://taskdepot.com/ is working to make it easier for people to find licensed professionals to help them with a variety of tasks.

TaskForce Providers are screened by the TaskDepot team and provide a variety of services for home repair, cleanup, and more. It's free to use the website to find service providers, too.

All you do is use the form on the homepage to enter some information about the type of service you need, and then you will be contacted by providers who want to complete that service for you. You do need to register for an account to use TaskDepot, but it's a quick process. Learn more by visiting this page for a specific description of how to use the site: https://taskdepot.com/how_it_works. They also have a downloadable app.

TaskDepot is currently focused on services/providers in the greater Phoenix, Arizona area.

Introducing SUBIWORX, Subaru Engine Repair in Tempe

If you're driving a Subaru in the Tempe area and need engine repair service, check out SUBIWORX. They do all levels of engine work, from a simple tune-up to any number of complex repairs.

They use only Subaru original manufacturer parts. Examples of jobs they will do include ignition repair or replacement, fuel pump replacement, spark plug replacement, and water pump repair and replacement. They can diagnose and repair issues with oil leaks, coolant leaks, and more.

SUBIWORX's technicians are experienced with all of the Subaru engine series. They are located at 1129 East Curry Rd, Suite # 6, in Tempe, Arizona. You can learn more by checking out http://subiworx.com/. You can schedule an appointment online or by calling 480-399-3646.

Monday, June 30, 2014

The Value of Using Local Classifieds

As the saying goes, one person's trash may be another person's treasure--and you can find any number of examples of this when looking at what people buy and sell through the classifieds. Our friends at First Rate Classifieds have sent along a series of tips for finding the best deals with local classifieds.

You Never Know What You May Find

If you want something, there's a good chance that someone near you wants to unload the same product. The question is: how do you connect with that person? The answer to that question is quite often to check your local classifieds. Local classifieds that offer free listings to sellers can be a buyer's dream come true since they are often the first stop for people wanting to get rid of unwanted belonging without a lot of cost or effort.

Whether you have a specific purchase in mind or you are just in a shopping mood, your local classifieds are a great place to start any shopping excursion. Local classifieds are an easy way for sellers to list all but the most sensitive of items for sale, so you many find anything from a dining room table to a lawn mower turned go-cart for sale.

Making an ISO Listing Is a Great Way to Find a Bargain

Many local classifieds will allow you to post an In-Search-Of, commonly abbreviated as ISO, listing for free. This is great way to find something specific through your local classifieds. You let the world know you want to purchase something, and people looking to sell will contact you looking to strike a deal. If you get multiple offers, you may be able to negotiate for quite a bargain.

Not Just for Buying and Selling

Your local classifieds may be a great way to buy and sell almost anything under the sun, but they are also great at helping you find new ways to enjoy your community. You can search for all kinds of things going on around you in your community by browsing your local ads. Maybe there's an art fair or a car show coming up that you had no idea about. Check the local classifieds and see what you've been missing right outside your front door.

Great For Online Business Owners

Many people who run online businesses make the mistake of not advertising locally. Targeting your local market, even if your business serves global customers, is a great way to bring in more traffic. Everyone loves to support local business, so let them know that you're operating out of their hometown and you may find them searching you out the next time they need your product or service.

Thursday, January 9, 2014

Introducing C and E Carpets and Vents in Houston, Texas

When was the last time you brought someone into your home to help you with carpet cleaning? And what about air duct cleaning? Even when you're a diligent housekeeper, it's all too easy for dust, allergens, mold, and other contaminants to build up in your home. Sometimes we all need professional help to keep ourselves and our houses at their healthiest. Based in Houston, Texas, C & E Carpents and Vents in an independently owned carpet and vent cleaning company which provides the following services: carpet cleaning, air duct cleaning, dryer vent cleaning, upholstery cleaning, and tile cleaning.

Unfortunately, consumers have to be very careful when choosing cleaners because too many companies have given the industry a bad reputation by using bait and switch tactics, hidden fees, and outright deception. It's best to look for companies like that operate with transparency and use upfront pricing for services. You'll find C & E's prices on the front page of their website.

When I asked about her number one priority as a business owner, Cheryl Shenave of C & E said, "The most important aspect of our business is the customer and meeting the customer's needs and expectations 150%."

In describing her experiences as the owner of C & E, she went on to say, "In business the little things can mean the difference between getting repeat business or never hearing from the customer again. We like to say 'We aren't satisfied until You are satisfied!' but if I had to sum up our attitudes about customer service, I would say that customer satisfaction is our number one priority above any other aspect of our business. Our goal is to build our company one customer at a time and do that in such a way that our customers feel completely confident and comfortable referring their family and friends."

C & E offers green services upon request--and all of their solutions are FDA approved. The company has extensive experience with cleaning projects for residential homes as well as businesses. If you're in the Houston area and looking for honest, customer-centered service for carpet cleaning, air duct cleaning, and more, check out http://www.candecarpetsandvents.com.

Tuesday, August 6, 2013

Monitors AnyWhere Simplifies Digital Signage

I've been in many stores--plus museums, government buildings, etc--which share information with customers/visitors using TV or computer screens. I never really thought about the set-up required to do this until I read about Monitors AnyWhere and the company's simple solution to a situation that is more cumbersome for a lot of businesses than it needs to be.

Turns out that many businesses who are using digital signage are placing a PC or media player (which is basically a PC) behind each screen that they want to use to broadcast their informational and/or ad content. Another large number of businesses are using solutions that use video extenders over Cat5 cables (network cables), which requires the business owners to run a proprietary network infrastructure just for that cause.

If this seems like a lot of hardware and infrastructure to share information digitally/visually with customers, the people at Monitors AnyWhere thought the same thing! So they have developed a method which allows you to use a single PC and your existing network infrastructure to broadcast up to 20 different content channels by utilizing the VGA over LAN technology.

Well, the easiest way to understand it is to watch this animated video from Monitors AnyWhere...

The best part about the product developed by Monitors AnyWhere is that it's a green solution because it saves businesses the environmental impact as well as the expense of running a bunch of PCs to display digital signage; instead, you can run your content with the resources you're already using. Pretty cool!

Wednesday, March 27, 2013

Meet Ilan Finer of In Local Business

In Local Business provides business owners with professional internet marketing solutions--such as search engine optimization and website analysis--to help bring in more customers and generate more sales.

1. Why is SEO marketing so much more affordable than offline forms of marketing like direct mail--and other online forms of marketing like email marketing?

When using SEO marketing, there are many advantages over other marketing media:

First, the people who are looking in the search engines are very precise; they are looking for something using keywords (whether it is for information, a service provider, a product, or a local business), which means that when using SEO on the right profitable keywords will be very effective because you get found by people who are looking for you.

In other marketing there is much less certainty whether the people who are exposed to your marketing are in need of your service, or if they are the right clients for your service. In SEO perhaps you are targeting fewer people, but those are the relevant people for your business.

Second, when comparing the prices of actually obtaining a client from any kind of marketing, the stats are shown as follows:

Average Cost Per Customer

Television Ad - $230 for obtaining a customer
Specialty Magazine - $125 for obtaining a customer
Direct Mail - $70 for obtaining a customer
Email Marketing - $60 for obtaining a customer
Yellow Pages - $20 for obtaining a customer
SEO - $8.5 for obtaining a customer

Because SEO is the most direct kind of marketing you can use, simply because the people who will find you through organic search (search engines) are looking for your service, your marketing is much more specific and effective; therefore, the price of obtaining a client through SEO is much more affordable then other kinds of marketing.

2. In starting your business, why did you decide to specialize on offering local SEO optimization (and how does this differ from SEO in general)?

There is a huge difference between local SEO and general SEO, especially for local businesses. We have noticed many local businesses are performing their SEO in a bad way, and have much more room to improve. Let me give you an example:

A dental clinic is Houston, Texas is trying to advertise their business through SEO; the keywords they have chosen are:

Dental Implants
Cosmetic Dental
Dental Clinic
Dentists
Best Dentist in Texas

Choosing general keywords is a big mistake that many small businesses make. They are trying to rank for general keywords, which will make them face more competition; it will be much harder to rank high for those keywords, and more importantly, they will get seen by people who are unlikely to use their services.

Let’s say this specific dental clinic have done a huge SEO campaign and spent a lot of money to achieve first ranking on those general keywords. Most of the people who will perform an internet search and will find this clinic probably will be from many parts of the world, and will unlikely go to Houston, Texas for a dentist.

Therefore, it will be wiser to perform your SEO locally, using local keywords such as:

Dental Implants Houston TX
Cosmetic Dental Houston
Dental Clinic Houston TX
Dentists in Houston
Best Dentists in Houston Texas

Although those keywords will have fewer searches in the search engines, the people who are looking for those keywords are probably located in Houston, Texas and will more likely to use a local dentist (especially if they are looking for it now).

Keywords should be determined by keyword research, the amount of monthly searches, and competition level. We are specialized in helping local businesses in establishing their business in the search engines, both with their local listing on Google+ and in the organic search for Google / Bing / Yahoo and other big search engines.

We help simply by optimizing business websites to target the profitable, relevant keywords so that they can rank more easily when potential clients are looking for their services.

3. What are some typical packages of services that you put together for companies?

We have many different packages that can fit for every business and every budget. The packages are divided into four different classes. Each package is divided according to the amount of keywords you wish to target; you can choose between 5-30 keywords in a package.

We offer a free consultation on our website in order for companies to choose the right package for their business, as it depends on their current performance, budget, and market competition. We recommend that clients consult with us before choosing a package. More details about the different packages are available here.

4. What is unique about reaching customers via mobile devices as opposed to more generalized internet marketing?

In today's world, most people in the western civilization have smartphones, and those mobile devices are going with them everywhere; when those people are looking for a service online, they go to their mobile device first, and perform a search. In the future we can only expect this trend to expand.

In the United States alone, over 90% of the population now owns a cell phone. If that is not enough, over 25% of the U.S. population are "mobile-only," which means they mostly use only the mobile and rarely if ever use a computer. 

Mobile marketing gives local business more customers, and right now in 2013 most of the local business that have a website don't optimize it for mobile use. Therefore, it is still relatively easy to dominate in the local mobile results for any business that starts to optimize for mobile marketing.

5. For a local business owner who is just beginning to explore SEM and SEO opportunities, what do you recommend as a good way to get started?

Since there is a lot to learn about the subject, I would recommend a local businessperson who is just starting his or her internet marketing to learn about the subject first. There are many ways one can advertise a business; understanding the big picture is extremely important, and can save a lot of time, money, and trouble.

First, I would recommend that a business owner perform keyword research (by a professional) so the local business owner will understand the business' online market.

--How many people are looking for each keyword a month?
--What is the competition on those keywords?
--Is it worth it to target those keywords, or other keywords?

All of those questions can be answered by good keyword research. It will help build the strategy for the business and clear things out, as well as anticipate how long it will take to see results.

Second, after you have the keyword research complete and you know how many keywords you wish to target, plan your SEO for the long run. SEO takes time, and to see real results can take a few months, but there are also a few things you can do to help make it faster and more effective.

"On Page Optimization." This refers to your website content. If you optimize your website to the profitable keywords you have decided to target, it will help rank you higher on Google because it will see that your website is optimized for those keywords, and will give you a better ranking then your competition who haven't done it.

"Off Page Optimization." This mostly refers to how many links are connecting to your website, and what the web is saying about your website. Again, this is measured by the amount of links your website has, and the quality of those links.

However, for individuals or businesses who don't have the time or will to learn all about internet marketing, I would simply recommend the use of a professional service for SEO. It's worth the time and money, since you will see results in few months without all the headache of studying internet marketing.

Thanks, Ilan!